Giovanni Gallucci

Session: Practically Illegal Blackhat SEO Techniques [Common Track, Beginner Level]

This is the Black Hat SEO Session. While not considered the moral high-ground in online marketing, make no mistake, Black Hat SEO is not illegal. You see how we did that? We got you with the title, didn’t we? Black hat is simply another way to automate a time-consuming process. In other areas of marketing and life in general we encourage automation in order to maximize efficiency and get a leg up on our competitors, but in online marketing these techniques are frowned upon. Join us for a discussion designed to be animated, entertaining, somewhat scandalous and incredibly informative throughout. Attend at your own risk. Openca.mp does not endorse these techniques discussed, but you can bet some of your competition does. Brace yourself. Because of the nature of the subject matter in this session, tweeting or blogging details of this of this presentation will not be allowed. Additionally, audio and/or video recording if this session is not allowed.

About Giovanni Gallucci

Giovanni Gallucci is a recovering .NET programmer turned tech evangelist and online marketing consultant. Giovanni provides strategy for new developments in search, mobility, social media, community building, online public relations and buzz marketing and functions as a strategic representative to top politicos, internet personalities, celebrities, and forward-thinking companies interested in breaking new ground online. Giovanni provides social media marketing services as an independent consultant and through top-tier interactive agencies and public relations firms.